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USA units record-breaking viewership figures in Bolivia win

June 25, 2024
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Sunday night time’s Copa America sport between the US and Bolivia scored a record-breaking viewership of 4.665 million throughout FOX Sports activities and TelevisaUnivision.

The primetime broadcast slot of 6 p.m. ET when the USMNT kicked off paid main dividends for FOX and TelevisaUnivision, the rights holders for Copa America.

Particularly on the FOX broadcast channel, the USMNT win over Bolivia averaged 3.165 million viewers. That’s the most-watched non-World Cup soccer telecast in FOX’s historical past. Moreover, it’s the most-watched English-language broadcast of a Copa America sport in US historical past. The 2016 Copa America group-stage broadcasts on Fox Sports activities 1 additionally featured the USMNT taking part in in the US. But, this sport involving the US represented a 108% enhance on that common of 1.521 million.

Relating to the US facet, this sport additionally confirmed an enormous increase. The 2023 Gold Cup was the final main event during which the USMNT featured. Protection was additionally obtainable on FOX. The win over Bolivia was a 191% enhance within the viewership of the USMNT on FOX in opposition to Trinidad and Tobago. Clearly, followers of the US have a vested curiosity within the facet’s run on the Copa America.

Spanish-language viewership for USA and Bolivia in Copa robust

Whereas FOX has been exhibiting success with each the Euros and the Copa America, TelevisaUnivision needed to make a splash within the Copa America scene as nicely. The Spanish-language broadcaster aired the sport between the USMNT and Bolivia on each Univision and TUDN, permitting considerable followers to observe the sport.

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For Sunday’s contest, the Spanish-language broadcaster introduced a mean viewership of 1.5 million. Subsequently, the mixed common viewers for the USMNT win in opposition to Bolivia was 4.665 million. For comparability, the England-USMNT sport within the group stage of the 2022 World Cup averaged 19.977 million. That sport had all of the draw doable for followers in the US. Subsequently, FOX and TelevisaUnivision amassing 4.665 million viewers for a group-stage sport on the Copa America in opposition to Bolivia is a constructive signal.

The Spanish-language viewers for the USMNT was decrease than these watching Mexico and Argentina. The Mexico win over Jamaica averaged 2.5 million viewers, making it the most-watched telecast of the yr on Spanish-language TV. Even the opening sport of the Copa America between Argentina and Canada averaged 1.83 million viewers on TelevisaUnivision’s networks.

Euros and Copa America exhibiting immense success

Trying particularly on the English-language protection of the summer season of soccer, FOX shall be massively happy with the variety of followers watching each the Euros and the Copa America. The USMNT’s look within the Copa America, plus the rise within the variety of groups, has massively helped viewership of the event. Then, the standard of the European Championship thus far and the star energy related to the highest groups within the spherical of 16 will proceed to set document viewership for that event.

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