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They Liked Taylor Swift. They Liked Soccer. Then Their Worlds Collided.

March 31, 2024
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“You may ship a message with the Taylor Swift viewers in thoughts, and now you’re getting that message considered with a bunch of Chiefs followers,” mentioned William Brady, a professor of psychology who research social networks and group habits at Northwestern College.

Darker, extra existential prospects could come up if the couple calls it quits, although. Loads of movie star romances have come and gone within the N.F.L., however few have had the animating energy of Ms. Swift, whose disciples have traditionally turned on her former paramours. That’s harder to do if Mr. Kelce and his Chiefs outline your Sundays.

Jennifer Barbour, a longtime Chiefs fan, has no intention of choosing sides ought to that happen. “They’re not my associates. I don’t must,” she mentioned. However, she added, in the event that they do cut up, “I’ll have an interest to listen to her love story and breakup albums about him.”

Maybe one of the best that crossover followers can hope for if the Taylor-Travis romance is to finish, Professor Clavio mentioned, is that the pair may have the decency to do it like most consequential soccer decouplings: secretly, instantly, and through the offseason.

Largely, although, the Swiftie soccer lovers are having fun with the inflow of recent followers. Ms. Calhoun noticed the transformation in actual time in her women-only fantasy league. The group had been going for 12 years, she mentioned, and included a token pal who knew nothing about soccer and simply performed for enjoyable, drafting gamers primarily based on their appears to be like.

Till this season, when the lady in query shocked all of them by casually dropping participant stats and commerce information into the dialog.

“Oh my God,” Ms. Calhoun remembered saying, thrilled. “You’re a soccer fan now!”



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