Today in Sports
  • Home
  • Featured News
  • Football
  • Basketball
  • Baseball
  • More
    • Rugby
    • Golf
    • Boxing
    • Soccer
    • NBA
    • Racing
    • Cricket
  • DMCA
  • Disclaimer
  • Cookie Privacy Policy
  • Privacy Policy
  • Terms and Conditions
  • Contact us
No Result
View All Result
  • Home
  • Featured News
  • Football
  • Basketball
  • Baseball
  • More
    • Rugby
    • Golf
    • Boxing
    • Soccer
    • NBA
    • Racing
    • Cricket
No Result
View All Result
Today in Sports
No Result
View All Result

Tennis Canada and Nationwide Financial institution Launch Marketing campaign for Gender Equality Week 2024 

September 23, 2024
in Tennis
0
Home Tennis
Share on FacebookShare on Twitter


You might also like

Djokovic’s Magic More Poignant Than Ever

French Open 2025 Semi Final Recap

Sinner stops Novak in Roland Garros semifinal – Novak Djokovic

The general public is invited to put on purple, the colour of fairness, as an illustration of their assist. 

To mark the launch of Gender Equality Week 2024, Tennis Canada and Nationwide Financial institution have unveiled a brand new advertising marketing campaign which goals to advertise the development of girls and women in sports activities. 

Persevering with their dedication to attaining gender fairness in tennis, the 2 organizations are actually inviting individuals to assist the trigger by embracing the color purple. The official marketing campaign video could be seen under:

Purple, the official colour of Worldwide Ladies’s Day, has been used all through historical past by feminist actions and continues as we speak as a robust image of progress towards gender fairness. By encouraging their viewers to put on purple or incorporate it into their day by day lives in assist of the progress of girls and women, Tennis Canada and Nationwide Financial institution purpose to undertake an emblem that may endure over time. 

A sequence of purple-themed initiatives had been launched on the Nationwide Financial institution Open offered by Rogers in August, and following this marketing campaign, tennis fanatics can anticipate to see the color included all through Tennis Canada’s fairness efforts.  

Fairness in Service of Equality   

Whereas Gender Equality Week in Canada focuses on gender equality (offering the identical alternatives for ladies and men), Tennis Canada deemed it an opportune second to run a marketing campaign on fairness (offering honest advantages based mostly on particular person wants and recognizing that ladies have a unique place to begin). 

The Canadian federation has at all times aimed to realize gender equality throughout its whole ecosystem. Nonetheless, over time, it has discovered that addressing the precise wants of girls and women by fairness actions is one of the simplest ways to succeed in this objective. 

Tennis Canada and Nationwide Financial institution have invested considerably in implementing initiatives for Canadian ladies and women for the reason that 2023 launch of their Recreation. Set. Fairness. dedication, an bold and holistic technique aimed toward advancing gender fairness in any respect ranges of the tennis ecosystem in Canada.

The Worldwide Tennis Federation (ITF) acknowledged Tennis Canada’s dedication to fairness by saying it as a recipient of the Gold Benefit All award — the very best honour of the ITF’s Benefit All Reward and Recognition program – in October 2023. 

Unmatched is Tennis Canada’s gender fairness convention that goals to encourage attendees to make fairness a precedence and to impact long-term, sustainable change inside their communities. Billie Jean King (2022), Maria Sharapova (2023) and Venus Williams (2024) have been the keynote audio system.  

4

To this point, 32 organizations throughout 11 provinces and territories have obtained funding by the Recreation. Set. Fairness. group grant program. Practically 1,000 ladies and women taking part in tennis throughout the nation have benefited from the primary funding cycle, with many extra to come back. 

Tennis Canada has collaborated with provincial and territorial tennis associations and new group companions resembling Massive Brothers Massive Sisters Toronto to prepare 41 occasions for ladies aged 8 to 16. These occasions provided varied actions, together with group tennis, social connection, management studying, and entry to mentorship in a welcoming and enjoyable surroundings. 

In 2023, the federation made vital strides towards growing ladies in management roles. The senior administration group at Tennis Canada now contains extra ladies (5) than males (3), a primary within the group’s historical past.  In June, Tennis Canada’s board of administrators achieved 40% feminine illustration, reaching parity for the primary time within the federation’s historical past. 

RALLY FOR EQUITY

Along with sporting purple for Gender Equality Week 2024, Tennis Canada and Nationwide Financial institution invite everybody to rally for gender fairness in tennis. To be taught extra in regards to the federation’s initiatives and objectives, easy methods to become involved, and the progress made to date, click on on the button under.

This image has an empty alt attribute; its file name is characters-b-1024x291.png



Source link

Tags: BankcampaignCanadaequalityGame Set EquityGenderlaunchnationalNational BankPurpleTennisTennis Canadaweek
Share30Tweet19

Recommended For You

Djokovic’s Magic More Poignant Than Ever

by TODAY IN SPORTS
June 7, 2025
0
Djokovic’s Magic More Poignant Than Ever

By Chris Oddo | @TheFanChild | Friday June 6, 2025 Paris – A great champion met his match tonight in Paris. It wasn’t necessarily Jannik Sinner, the world...

Read more

French Open 2025 Semi Final Recap

by TODAY IN SPORTS
June 6, 2025
0
French Open 2025 Semi Final Recap

Day Thirteen at Roland Garros delivered two very different semi-finals, but one clear outcome: the dream final is on. Carlos Alcaraz was the first to book his spot,...

Read more

Sinner stops Novak in Roland Garros semifinal – Novak Djokovic

by TODAY IN SPORTS
June 6, 2025
0
Sinner stops Novak in Roland Garros semifinal – Novak Djokovic

Novak will not be contending for his fourth Roland Garros crown and 25th Grand Slam title overall, this Sunday in Paris. The world No. 1, Jannik Sinner, ended...

Read more

Alcaraz on Facing Sinner in RG Final: Beautiful Brutality

by TODAY IN SPORTS
June 6, 2025
0
Alcaraz on Facing Sinner in RG Final: Beautiful Brutality

By Richard Pagliaro | @Tennis_Now | Friday, June 6, 2025 Photo credit: Adam Pretty/GettyKing of Clay Rafa Nadal famously said suffering is a prerequisite to Grand Slam success.Reigning Roland Garros...

Read more

I Think I Lost My Intensity

by TODAY IN SPORTS
June 6, 2025
0
I Think I Lost My Intensity

By Chris Oddo | @TheFanChild | Friday June 6, 2025 Paris – Iga Swiatek’s remarkable 26-match winning streak came to an end on Thursday in Paris, as she...

Read more
Next Post
The Good, Dangerous & Ugly from the Miami Dolphins Week 3 loss to the Seattle Seahawks

The Good, Dangerous & Ugly from the Miami Dolphins Week 3 loss to the Seattle Seahawks

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Related News

2024 adidas Eurocamp: High Worldwide Prospects

2024 adidas Eurocamp: High Worldwide Prospects

June 10, 2024
“Ready to find something new” – Man United midfielder confirms desire to leave this summer

“Ready to find something new” – Man United midfielder confirms desire to leave this summer

March 19, 2025
At the moment Match Prediction-LSG vs KKR-IPL Match At the moment 2024-54th Match-Venue Particulars-Dream11-Toss Replace-Who Will Win

At the moment Match Prediction-LSG vs KKR-IPL Match At the moment 2024-54th Match-Venue Particulars-Dream11-Toss Replace-Who Will Win

May 4, 2024

Browse by Category

  • Athletics
  • Baseball
  • Basketball
  • Boxing
  • Cricket
  • Football
  • Golf
  • MMA
  • NBA
  • NFL
  • Racing
  • Rugby
  • Soccer
  • Tennis
Today in Sports

Get the Latest Sports News and Updates on TodayInSports.net. Soccer News, Basketball News, Baseball News, Golf News, Boxing News and More!

CATEGORIES

  • Athletics
  • Baseball
  • Basketball
  • Boxing
  • Cricket
  • Football
  • Golf
  • MMA
  • NBA
  • NFL
  • Racing
  • Rugby
  • Soccer
  • Tennis

Recent News

  • Cristiano Ronaldo names real 2025 Ballon d’Or threat ahead of UEFA Nations League final—Not Spain’s Lamine Yamal?
  • Arsenal in talks to sign Benjamin Sesko, who is keen on the move
  • Josh Rice Holds Off Pierce In Eldora Surprise
  • Contact us
  • Cookie Privacy Policy
  • Disclaimer
  • DMCA
  • Get the Latest Sports News and Updates on TodayInSports.net.
  • Privacy Policy
  • Terms and Conditions

Copyright © 2024 Today in Sports.
Today in Sports is not responsible for the content of external sites.

No Result
View All Result
  • Home
  • Featured News
  • Football
  • Basketball
  • Baseball
  • More
    • Rugby
    • Golf
    • Boxing
    • Soccer
    • NBA
    • Racing
    • Cricket

Copyright © 2024 Today in Sports.
Today in Sports is not responsible for the content of external sites.