Stake F1 Team KICK Sauber is set to revolutionize the fan experience in Formula One through a pioneering partnership with CoinPayments, a global leader in cryptocurrency payment solutions. As the team gears up for the highly anticipated 2025 season, this collaboration signals a bold step into the future of digital transactions in motorsport.
With over three million users and support for over 100 cryptocurrencies, CoinPayments is transforming how businesses and consumers interact with digital payments worldwide. Since its inception in 2013, the platform has established itself as a trusted business partner, enabling fast, secure, and cost-effective transactions. By breaking traditional financial barriers, CoinPayments opens new avenues for global commerce, making cryptocurrency more accessible and practical for everyday use.
This partnership represents a significant milestone for Stake F1 Team KICK Sauber, introducing innovative ways for fans to engage with the team and immerse themselves in Formula One. By leveraging CoinPayments’ cutting-edge technology, the team aims to enhance fan interaction and create unique opportunities to join high-octane action like never before. As a key element of the agreement, CoinPayments’ branding will be prominently displayed on the team’s 2025 challenger, the soon-to-be-unveiled C45, further solidifying its presence in the pinnacle of motorsport.
Stefano Battiston, Chief Commercial Officer of Sauber Motorsport, expressed enthusiasm about the collaboration:
“As Formula One continues to evolve, so does how businesses engage with the sport. Partnering with CoinPayments allows us to align with an innovative, forward-thinking company that shares our commitment to progress and transformation. This partnership strengthens our global presence and unlocks new opportunities for collaboration with partners and stakeholders worldwide. As we approach the 2025 season, we are eager to explore the many possibilities this collaboration will bring—both on and off the track.”
Alexander Alexandrov, Founder and Chairman of CoinPayments, highlighted the significance of this partnership:
“We are thrilled to join forces with Stake F1 Team KICK Sauber for the 2025 season. As Formula One embarks on its next thrilling chapter, we will be right there in the fast lane, driving innovation in global digital payments—just as F1 pushes the limits of speed and technology. This partnership marks a significant step in the financial landscape, where digital payment solutions are becoming integral to businesses and individuals. With the launch of our upgraded platform, CoinPayments.com, we are making it easier than ever for people everywhere to send, receive, and manage cryptocurrency securely. By removing complexity and barriers, we are ensuring payments are smoother, safer, and more accessible than ever. We are ready to take this race to the next level!”
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With the 2025 Formula One season on the horizon, the collaboration between Stake F1 Team KICK Sauber and CoinPayments promises to set a new benchmark for digital transactions in motorsport, blending speed, technology, and financial innovation to shape the future of fan engagement and global commerce.
