Pals of Laguna Seca names CEO

Pals of Laguna Seca (FLS) not too long ago introduced that Lauri Eberhart, Esq. has been named CEO of the Monterey County-based non-profit group. FLS is poised to take over administration of the historic Laguna Seca Recreation Space following the approval of a 50-year concession settlement.

“Lauri brings a wealth of authorized, sports activities and leisure trade expertise and experience to FLS,” mentioned Ross Merrill, president of Pals of Laguna Seca. “Her skillset melds completely with our current sources and partnerships as we step into the long-term concession on the Laguna Seca Recreation Space. FLS is extraordinarily excited to welcome Lauri to our group.”

Motorsports and facility administration are in Eberhart’s DNA. She ran the day-to-day operations of Charlotte Motor Speedway for 3 years and served as Basic Counsel of Speedway Motorsports and Charlotte Motor Speedway for greater than 12 years. Eberhart additionally labored at Michigan Worldwide Speedway and Richmond Raceway. Throughout her profession she has participated within the negotiation, structuring and shutting of high-profile sports activities company transactions valued at over $5 billion and has suggested on lots of of great motorsports occasions.

“From my first interplay with Lauri it was apparent that she shared our ardour and imaginative and prescient for the way forward for Laguna Seca,” mentioned Bruce Canepa, Vice President, Pals of Laguna Seca. “Her background features a wealth of motorsports expertise that may lead us right into a significantly improved Laguna Seca that may profit the group, motorsports and followers.”

Eberhart joins FLS at a important time because the group begins essential assessments of the general facility to make vital enhancements that may reestablish WeatherTech Raceway Laguna Seca as America’s premier highway course. FLS will concentrate on upgrading key fan facilities, in addition to much-needed investments in fundamental structural and practical components to restore a few years of deferred upkeep, neglect and lack of funding. All raceway occasions will proceed as scheduled throughout this time.

“Laguna Seca is one in all America’s most historic race circuits. I’m excited and honored by this once-in-a-lifetime alternative to guide the cost as Pals of Laguna Seca reimagines and reconstructs this unimaginable raceway to start a brand new chapter,” mentioned Eberhart. “I stay up for partnering with our neighbors, the larger group, the raceway workers and Monterey County to make sure the raceway’s success advantages the group and the complete racing world for many years to return.”