Stake F1 Team KICK Sauber continues its rapid ascent in the digital realm by announcing an exciting new partnership with Aleph, a global leader in digital advertising. This collaboration brings together two forward-thinking organisations united by their shared commitment to excellence, innovation, and global impact.
For over two decades, Aleph has been at the forefront of digital transformation, empowering businesses to unlock the full potential of the digital economy. This partnership is a testament to both companies’ relentless pursuit of progress—whether on the racetrack or in the digital space. By joining forces, Stake F1 Team KICK Sauber and Aleph reaffirm their dedication to pushing boundaries and setting new benchmarks in their respective fields.
Formula One represents the pinnacle of global motorsport, a high-stakes arena defined by speed, precision, and continuous technological evolution. With 24 international races and an unparalleled worldwide reach, the sport offers an extraordinary platform for brands looking to connect with diverse cultures and markets. Stake F1 Team KICK Sauber’s partnership with Aleph underscores this synergy, as both brands operate in dynamic, fast-paced environments where strategic innovation is paramount.
Stefano Battiston, Chief Commercial Officer of Stake F1 Team KICK Sauber, expressed his enthusiasm: “We are thrilled to welcome Aleph as a partner. Both of our organisations compete in highly demanding, rapidly evolving industries where innovation, precision, and resilience are crucial. Aleph’s mission to empower businesses through digital transformation aligns seamlessly with our own commitment to performance and technological excellence. This partnership also reflects our partner-centric approach to business, and we look forward to a dynamic collaboration that embodies our shared ambitions.”
Gaston Taratuta, CEO of Aleph, echoed this sentiment: “This partnership is far more than a sponsorship; it is a statement of our values. Stake F1 Team KICK Sauber and Aleph share the same relentless drive—constantly pushing the limits, embracing innovation, and anticipating the future. Like an F1 team, we thrive in a world of continuous transformation, where resilience and strategic vision define success. Overcoming challenges and achieving new heights are at the core of both our journeys and in Stake F1 Team KICK Sauber, we see a partner who truly reflects the essence of Aleph.”
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This collaboration extends beyond branding; it unlocks opportunities for mutual growth, cutting-edge innovation, and compelling global storytelling. Formula One is more than just racing—it is a stage for pioneering advancements, strategic ingenuity, and the relentless pursuit of excellence. By partnering with Aleph, Stake F1 Team KICK Sauber reinforces its commitment to innovation while amplifying the impact of both brands across international markets.
As they embark on this exciting journey together, Stake F1 Team KICK Sauber and Aleph are poised to accelerate toward new opportunities, redefining possibilities and shaping the future of both motorsport and digital transformation.
