By Chris Oddo | @TheFanChild | Monday Could 20, 2024
Roger Federer and Rafael Nadal are at it once more.
The legendary rivals have teamed up with Louis Vuitton in its “Core Values” marketing campaign, which was launched over the weekend. The principle values heart on “a journey past the bodily, a dedication to excellence, and a transmission of goals.”
Federer and Nadal, who met 40 instances throughout their illustrious careers on the ATP Tour, together with 9 main finals, have been featured in a full web page unfold within the New York instances, photographed by legendary Annie Leibovits.
¡Clase eterna!Rafa Nadal y Roger Federer caminando en las montañas Dolomitas en Italia para una campaña de Louis Vuitton.
La foto fue tomada por Annie Leibovitz. pic.twitter.com/gYHYTjlkDl
— Sébastien Mélières (@SbastienMlires1) Could 19, 2024
“It is a distinctive alternative to be engaged on this marketing campaign with Rafa. How we might be such rivals after which on the finish of our careers be beside one another doing this marketing campaign has been very cool,” Federer mentioned in a press assertion.
The Vuitton marketing campaign has been working for over a decade and a half.
Adopted by the tagline “There are journeys that flip into legends” an announcement reads: “Captured by means of the lens of famend photographer Annie Leibovitz, Roger Federer and Rafael Nadal illustrate how every private journey can attain legendary heights when pursued with willpower and a pioneering spirit. Uncover behind the scenes of the newest Core Values marketing campaign embodied by the athletes who went from youthful prodigies to world icons.”
Federer and Nadal produced a brief video amongst the falling snow, which options them reflecting on their careers, rivalry and particular moments.
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