Castore, the main efficiency sportswear model and world sports activities attire provider, introduced a landmark partnership with the BWT Alpine Method One Group immediately. This partnership considerably expands Castore’s presence within the elite motorsport sector and builds on current success. This milestone highlights how Castore expands its footprint in one of the crucial prestigious arenas of world sports activities.
Beneath the phrases of the multi-year partnership, Castore will turn into the BWT Alpine F1 Group’s official group equipment associate and produce Official Alpine driver assortment merchandise.
Castore will produce official on and off-track attire for BWT Alpine Method One Group, the Alpine Academy, and Alpine Sim Racing. Castore may also produce duplicate group put on and devoted fanwear. Castore will handle and function the official Alpine Racing retail web site.
Tom Beahon, Co-founder and Co-CEO of Castore:
This partnership with BWT Alpine Method One Group is an enchanting improvement for Castore. F1 is a large development sport globally and a giant focus space for Castore – we love that our supply within the house brings followers nearer to the motion. We look ahead to seeing Castore’s wings represented in a aggressive atmosphere subsequent season.
David Warren, World Advertising and marketing Director at BWT Alpine Method One Group:
We’re glad to announce our thrilling new partnership with Castore, which can allow us to raise our group put on, in addition to enhance the general product providing we have now accessible for devoted followers of the group who symbolize us watching at residence and on the race circuits we go to all over the world. We look ahead to working intently with Castore to create thrilling and distinctive ranges of clothes that can be accessible to our followers worldwide, and we are able to’t wait to see them supporting us in our colors all through the season.
This partnership additional underscores how Castore expands its function in connecting followers with their favorite groups by means of revolutionary sportswear options.
READ MORE: TAG Heuer Returns because the Official Timekeeper of Method 1: A Legendary Partnership Reignited
About Castore
Castore is a efficiency sportswear model and end-to-end digital retailing platform for world sports activities groups. Castore’s Group Sports activities platform manages the total omni-channel retailing (on-line, offline, event-based) operations for chosen companions. It has a confirmed method to rising revenues by means of product high quality, provide chain innovation, and fan engagement. Group Sports activities companions embody McLaren F1, Oracle Purple Bull Racing, England Cricket Board, Everton FC, Glasgow Rangers, Bayer Leverkusen, Feyenoord, Sevilla FC, Athletic Membership (Bilbao), Saracens Rugby, and Republic of Eire Soccer. Castore’s Mainline model crafts high-quality sportswear utilizing superior supplies and precision engineering to enhance athlete efficiency.
About BWT Alpine Method One Group
BWT Alpine Method One Group competes within the FIA Method One World Championship with race winner Pierre Gasly and rookie Jack Doohan beneath the management of Group Principal Oliver Oakes and Govt Advisor Flavio Briatore. The group, purchased by the Benetton Household in 1986, was moved to Enstone, Oxfordshire, in 1992, the place it’s nonetheless primarily based immediately. Renault bought the Italian-run group in 2000 and rebranded it as Alpine F1. The group has a profitable legacy, having received the Method One World Championship seven instances, together with the Drivers’ World Championship (1994, 1995, 2000 and 2006) with Michael Schumacher and Fernando Alonso and the Constructors’ World Championship (1995, 2005 and 2006). The group’s most up-to-date triumph got here on the 2021 Hungarian Grand Prix, the fiftieth victory total.
