Ariel Helwani has finally laid all of the rumors to relaxation and revealed his new partnership with Yahoo Sports activities.
The acclaimed fight sports activities journalist introduced final week that he had “determined to maneuver on” from Vox Media and Spotify as his three-year contracts with each corporations got here to an finish on Thursday. Whereas Helwani admitted it was robust to say no the gives from his former employers, he remained tight-lipped about his subsequent transfer.
On Tuesday morning, Helwani introduced his newest enterprise on X, partnering with Yahoo Sports activities to launch a model new fight sports activities platform, encompassing MMA, boxing, and professional wrestling. The brand new platform, named Uncrowned, is ready to cowl all elements of fight sports activities.
In a significant replace, Helwani additionally revealed the growth of his present, now formally titled The Ariel Helwani Present. The Canadian journalist additional disclosed that he shall be taking up the roles of govt producer and govt editor, reclaiming full possession of all his content material and overseeing all operations.
Helwani constructed his profession at MMA Preventing and Fox Sports activities earlier than making the soar to ESPN in 2018, coinciding with the community’s seven-year take care of the UFC. His relationship with the UFC has been tumultuous, notably when he was banned from protecting the promotion after prematurely breaking the information of Brock Lesnar’s return at UFC 200 in July 2016.
Although UFC CEO Dana White initially imposed what was described as a “lifetime” ban, it was lifted simply weeks later. Nevertheless, tensions between White and Helwani have endured, resulting in a number of different clashes over time.