The Historic Sportscar Racing group has signed a brand new long-term sponsorship settlement with Mission Meals to function the presenting accomplice for the HSR Traditional Endurance Championship.
The aptly named ‘HSR Traditional Endurance Championship Introduced by Mission Meals’ launches in 2025 and brings collectively a brand new dynamic to historic racing with a widely known sponsor — one that may be discovered from Method 1 to IndyCar — lending its assist to occasions that remember the game’s previous.
“We’re very excited to accomplice with Historic Sportscar Racing to launch the brand new HSR Traditional Endurance Championship,” mentioned Mission Meals CEO Juan Gonzalez. “It’s thrilling to be a part of the primary main endurance championship within the U.S. for classic and historic race vehicles, and it’s an honor to assist HSR and all its contributors and followers.”
The Traditional Endurance Championship suits inside HSR in the identical method IMSA’s Michelin Endurance Championship exists throughout the WeatherTech SportsCar Championship the place contributors within the longer occasions earn factors in direction of capturing endurance crowns within the varied HSR lessons.
HSR’s upcoming Traditional Endurance Championship calendar with Mission Meals consists of the Sebring Traditional 12 Hour from March 7-9 at Sebring Worldwide Raceway, the Watkins Glen Traditional 6 Hour from June 12-14 at Watkins Glen Worldwide, the Highway Atlanta Traditional 10 Hour from September 25-28 at Michelin Raceway Highway Atlanta and closes with the Daytona Traditional 24 Hour from November 5-9.
“The fervour Juan Gonzalez and his group have because the world’s main model of tortillas and wraps is mirrored by Mission Meals’ sturdy motorsports assist that clearly displays their vitality and drive as a frontrunner in each the meals business and on the monitor,” mentioned IMSA president John Doonan, who oversaw the sequence’ buy of HSR earlier within the decade.
“It’s arduous to imagine Mission Meals has solely been a motorsports sponsor for 5 years as its acquainted branding and emblem is seemingly in every single place as we speak throughout an unlimited array of high-speed four-wheel and two-wheel disciplines. Juan has been a profitable driver himself in HSR for years, profitable each the Mission Meals introduced HSR Sebring Traditional 12 and HSR Daytona Traditional 24 prior to now, and it’s an honor to now have the nice company he leads with us within the HSR partnership household.”
