As the most important membership in Italian soccer, Juventus generates important income from shirt sponsorships. Given their stature in European soccer, they’re selective about their sponsors.
The membership meticulously evaluates potential companions earlier than making a choice, a course of they’ve been engaged in for weeks.
Regardless of their efforts, Juventus was unable to safe a brand new sponsor earlier than releasing their shirt for the upcoming season.
In keeping with a report on Tuttomercatoweb, Juventus has approached tons of of manufacturers relating to the vacant sponsorship spot, however they’ve but to seek out the precise match.
The report signifies that many corporations finalise their budgets between September and November, which is seen because the optimum time to barter and safe sponsorship offers.
Consequently, Juventus might begin the season with out a sponsor on their shirts, no less than for the primary month.